03The surveyor
Twenty years of building the web
Frontend developer, UI designer, published author, community organizer, and now doing my favorite work yet from the Chicago suburbs.
01Traverse log
From sliced PSDs to design systems
My first paid web work was freelance, back in 1999. School made it official: while studying Computer Information Systems I taught the CSS section of the web design program and wrote 50+ desktop applications, including one downloaded over 5,000 times. The full-time career started in 2006 at Transformyx in Baton Rouge, hand-slicing hundreds of PSDs into cross-browser HTML and CSS and helping run a CMS that served 500+ clients. When your markup has to survive IE6 and your changes go live for five hundred businesses at once, you learn to be careful early.
The agency years came next at FUSE: NAPA Auto Parts, the Orange Bowl, Marucci Sports. Campaign work runs on hard deadlines and art direction that has to land exactly as drawn. That stretch of Louisiana agency work is where the 2008 Gold ADDY for Best of Show happened.
In 2013 Packt published jQuery 2.0 Animation Techniques, the book I wrote with Dan Wellman back when jQuery was web animation. The decade that followed was product work at Envoc and then Trendsic: shipping application UI day in and day out, Vue when it was new, early JAMstack builds.
Now the senior years, at Universe, where I've been Web Lead since 2022: owning performance, large-scale SEO, and accessibility while managing six developers. Along the way I led a Figma design system that covers 150+ commercial sites.
Somewhere in there I traded Baton Rouge for Buffalo Grove, and the freelance work I take on now is for Chicago companies and remote teams. Working with me is measured, documented, and allergic to black boxes. If I build it, you can read it, run it, and own it.
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WP-01 · 1999
First paid web work
Freelance · Baton Rouge, LA
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WP-02 · 2006-2012
Transformyx
Lead frontend developer & web PM · Baton Rouge, LA
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WP-03 · 2011-2013
FUSE
Lead frontend developer · NAPA, Orange Bowl, Marucci
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WP-04 · 2013-2017
Envoc
Frontend developer
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WP-05 · 2017-2021
Trendsic
Senior UI & JavaScript developer
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WP-06 · 2021-present
Universe
Web Lead · performance, SEO & accessibility
Current position
02Crew lead
Leading the crew
Most of these roles have carried a lead, manager, or founder title. Behind them: teams, hiring, and the people who ship.
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Teams managed
Web Lead over six developers at Universe today. Before that, onshore and offshore designers at Transformyx and a bench of interns and contractors at FUSE.
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Hiring & interviews
I own the hiring pipeline: sourcing, screening, technical interviews, onboarding, and training. Finding good developers and helping them get better is the part I like most.
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Mentoring & culture
Created and still running weekly Web Chats for the dev team, plus pod meetings and team-building. Two companies have handed me the culture-ambassador hat.
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Community leadership
For 15 years I ran Refresh Baton Rouge, the city's web developer community, and along the way founded Louisiana Designathon, organized Startup Weekend, and served as Web Design Chair on the Baton Rouge Social Media Association board.
03Control data
The ledger
The facts, surveyed and verified. The record behind the resume.
- Base
- Buffalo Grove, ILChicago Northwest suburbs
- Experience
- 20 years professionalfreelance since 1999agency, product & enterprise
- Book
- jQuery 2.0 Animation Techniqueswith Dan WellmanAmazon (opens in a new tab) · Packt (opens in a new tab), 2013
- Awards
- Gold ADDY ×32008 Best of ShowSilver ADDYGold Aster
- Open source
- toggle-switchy (opens in a new tab) (46 stars)eleventy-plugin-responsive-images (13 stars)and more
- Teams
- Web Lead at Universemanaged 6 developershiring & technical interviews
- Community
- Founded Louisiana Designathon (2012-2022)Refresh Baton Rouge organizer (2011-2025)Startup Weekend organizer (2013-2015)
- Certifications
- 8 Anthropic / Claude certifications (2026)
- Recommendations
- 36 on LinkedIn (opens in a new tab)
04Field reports
What it's like to work with me
In other people's words, from the 36 recommendations on LinkedIn (opens in a new tab). Quoted exactly as written.
Not only is he a wizard when it comes to javascript and front-end development, but he is also a huge team player.
Adam Culpepper is the definition of professionalism in the Web Development & Programming world, and a master at his craft.
He's thorough, innovative, and inquisitive. One of the great things about Adam is that he's always striving to improve himself.
05Published work
The book
I wrote a book that was published in December 2013, jQuery 2.0 Animation Techniques, from Packt Publishing, co-written with Dan Wellman. It's a beginner's guide to web animation, and writing it meant explaining timing, easing, and restraint clearly enough that a stranger could learn them from the page, which is a sharper test of understanding than shipping code ever is. I animate with GSAP now, but those fundamentals, including knowing when not to animate, haven't dated a day.
Find it on Amazon (opens in a new tab)Find it on Packt (opens in a new tab)
06Off the grid
Off the clock
When I'm not shipping interfaces I'm usually planning the next trip somewhere new or out logging miles on the bike. Closer to home it's kayaking or throwing axes with respectable accuracy. And if there's live music anywhere nearby, I'm already there.
- Travel
- Kayaking
- Cycling
- Axe throwing
- Live music
07Next waypoint
Working on something in Chicago?
Freelance frontend development and UI design for Chicago companies and remote teams everywhere. Tell me what you're building.